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SD Payroll

This payroll and finance business needed a professional brand that was both simple and modern. Printed items are standard in the finance industry, life envelopes, letterheads, and business cards.

Logo

When asked, "Do you have any ideas for your logo?" The answer was, "No. I trust you,"
Okay, no problem at all. No direction? I'll be fine.
I knew the client wanted something simple and modern. I thought, "Green is a great color for finance." But instead of a true green, let's try a green-blue. Blue represents trust, which is something you want with a financial bookeeper and advisor. Perfect!

Print Media

Standard financial print media consists of the envelope, letterhead, business card, and other standard templates for printed media. While this doesn't have to be boring, it does need to remain professional. Stationery was designed for this client and utilizes a professional layout with pops of this calming blue-green color. Typography is kept sleek, modern, and minimal. 

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